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20 Tips for Marketing your Blog

January 27 2021 , Written by Peter Wootton

Blogs offer an excellent home base for social media. Blogging done on a regular basis, can also help in establishing you as a real professional and expert in your chosen niche. This can also transform your site into a highly efficient networking powerhouse....

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10 Rules You Can’t Ignore If You Want To Succeed At Blogging

January 27 2021 , Written by Peter Wootton

There are hundreds of millions of blogs on the Internet, but of these only a small percentage are both active and successful. What separates the blogs that do well from the many that lose steam along the way or never get going to begin with? As in life,...

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What is SEO?

January 27 2021 , Written by Peter Wootton

Search Engine Optimisation, or SEO, is generally understood to refer to the process of driving more and better traffic from organic search results. The term “organic” means the non-paid search results. The organic results are not influenced by paid advertisements....

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Get More Clients for Your Creative Freelancing Agency: 5 Business Best Practices

January 2 2020 , Written by Peter Wootton

To run a successful creative freelancing business, you need a consistent stream of clients. Living from project to project puts too much stress on you and your team of designers and makes it impossible to be selective when choosing clients. The trick...

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Optimising Word, PowerPoint, and Excel Documents for Search

November 29 2019 , Written by Peter Wootton Published on #SEO

In a previous related article about SEO for PDFs, I outlined the procedures for Optimizing PDF for Search, this is a natural extension of that article. When working with Microsoft Office Documents, the File > Properties will reveal the dialog window required...

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Top 10 Quotes For Entrepreneurs

November 29 2019 , Written by Peter Wootton

Entrepreneurship is an emotional roller-coaster. Whether you’re a local small business owner and the services you provide your community is what feeds your family, or a bootstrapped tech startup that is quickly burning through its initial cash fund. We...

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How To Get The Most Out Of Usability Testing

November 29 2019 , Written by Peter Wootton

Usability (or user) testing is a key part of the iterative design process. Testing digital products with real users will give you the best chance to meet their needs and achieve return on investment (ROI) for the company. But, you can only gain useful...

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How To Easily Remove Ghost & Spam Referrals from Google Analytics

November 28 2019 , Written by Peter Wootton

Every business that runs a website will have some form of analytics software on there. This software monitors the number of visitors that come to the website, what they were using to view the site on (whether on a desktop or mobile device), where they...

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PPC Jargon Crib Sheet

November 28 2019 , Written by Peter Wootton Published on #PPC, #Pay Per Click

PPC advertising referred to the paid adverts that you see on Google, Bing or on a network of websites and blogs across the internet. It's a very important traffic and lead generator for dealers of all vehicle types and all shapes and sizes. We have an...

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The Advantages And Disadvantages Of Responsive Design

November 28 2019 , Written by Peter Wootton

So, we now understand the differences between Mobile websites and a Responsive website, which is a great start. However, we still need to work out which solution is best for your business, and for your objectives. Let’s start with the advantages and disadvantages...

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