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Stop Worrying About “Millenials”

November 26 2019 , Written by Peter Wootton

Go to google and type in “marketing to” without hitting return. What is the first suggestion to pop up? It is almost certainly “marketing to millennials”, and running the search populates plenty of articles (and an entire website) promising to help you...

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The Content Marketing Process

November 26 2019 , Written by Peter Wootton

Content Marketing: the art of producing content such as blog posts, whitepapers, infographics, videos, tutorials, and more, then putting that content in front of an audience. It might sound simple, yet many content marketers fail to produce a return on...

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WordPress.com Versus WordPress.org

November 26 2019 , Written by Peter Wootton

WordPress is a free online blog service that is used by bloggers and SEO businesses around the nation. WordPress has two different domains, a “.com” website, and a “.org” site. Both sites are very popular blogging providers, but they have many different...

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Strategies For Content Amplification

November 26 2019 , Written by Peter Wootton

Content marketing is increasingly becoming more competitive. As a platform, the internet is simply replete with a variety of marketing-related content of various types and quality. Ultimately, with this content-rich environment, comes a greater demand...

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Social Media Tools We Love

November 26 2019 , Written by Peter Wootton

Starting up a social media campaign is no small task. Some may think it is as simple as setting up a Twitter and Facebook account and posting. Those that follow this route will soon begin to wonder why they are not seeing any returns. There are many factors...

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Linkbuilding vs. Content Marketing

November 26 2019 , Written by Peter Wootton

In the online marketing world, there are many different ways that you can attract the audience you need to grow your business. There are several schools of thought on how to best achieve company growth through the Internet, and two of the most commonly-used...

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The Differences Between A Leader & A Boss

November 26 2019 , Written by Peter Wootton

If you were to look up the definitions for leader and boss, they are very similar. However, a leader is someone who leads and works with their employees for a successful outcome. Whereas, a boss tends to do more hovering and waits for the outcome and...

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The Power of the Blog

November 26 2019 , Written by Peter Wootton

Every company should have a blog for their website. A blog is an informational page that provides a home for content directly related to your business, or engages topics of interest to your market and target demographics. Having a blog as a business allows...

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5 Great Tips to Boost Your Web Development Skills

November 26 2019 , Written by Peter Wootton

Web development skills and qualifications are in high demand. As the web continues to grow and more businesses opt for an online presence, web developers will continue to be needed. However, any web developer that wants to remain relevant has to consistently...

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Timing is Everything: Best Times for Posting Content on Social Media

November 26 2019 , Written by Peter Wootton

Internet Marketing tips and advice. Given the circumstances, it seems like the best topic for this article is timing! In the world of internet marketing, thousands of web pages are produced daily, and millions of words of content follow. The moment your...

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