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        <title><![CDATA[SEO 24/7]]></title>
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        <description><![CDATA[Digital Marketing &amp; SEO Tips, News &amp; Insights.]]></description>
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    <title><![CDATA[Black Hat/White Hat Search Engine Optimization]]></title>
    <link><![CDATA[https://seo247.over-blog.com/black-hat/white-hat-search-engine-optimization]]></link>
    <guid>https://seo247.over-blog.com/black-hat/white-hat-search-engine-optimization</guid>
    <pubDate>Mon, 18 Oct 2021 14:06:44 +0200</pubDate>
    <description><![CDATA[For those who haven't heard, for the past year or two, some have labelled different forms of search engine optimisation by different hat colours. Those who practice what some refer to as "ethical" SEO are the White Hats (like the good guys in the movies),... ]]></description>
        <dc:creator><![CDATA[Peter Wootton]]></dc:creator>
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                    <item>
    <title><![CDATA[What Is Search Engine Optimisation (SEO)?]]></title>
    <link><![CDATA[https://seo247.over-blog.com/what-is-search-engine-optimisation-seo]]></link>
    <guid>https://seo247.over-blog.com/what-is-search-engine-optimisation-seo</guid>
    <pubDate>Tue, 05 Oct 2021 14:31:24 +0200</pubDate>
    <description><![CDATA[You may have heard the term "search engine optimisation" in relation to web sites, and may have wondered what it was all about. Simply, here is some information about the subject. SEO is the process we use to get your web site to the top of the search... ]]></description>
        <dc:creator><![CDATA[Peter Wootton]]></dc:creator>
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                    <item>
    <title><![CDATA[5 Ways to Optimize a Website for SEO]]></title>
    <link><![CDATA[https://seo247.over-blog.com/5-ways-to-optimize-a-website-for-seo]]></link>
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    <pubDate>Thu, 25 Feb 2021 12:39:14 +0100</pubDate>
    <description><![CDATA[In our technically obsessed world, there has arisen one major god of business success, and its name is Google. It is crucial to ensure that your website is noticed by Google because it directs around 90% of all the web traffic in the US. And while Google... ]]></description>
        <dc:creator><![CDATA[Peter Wootton]]></dc:creator>
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                    <item>
    <title><![CDATA[Why Being A Freelance Designer Is Risky]]></title>
    <link><![CDATA[https://seo247.over-blog.com/why-being-a-freelance-designer-is-risky]]></link>
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    <pubDate>Thu, 25 Feb 2021 12:19:40 +0100</pubDate>
    <description><![CDATA[Why Being A Freelance Designer Is Risky: 7 Business Strategies To Help You Succeed One of the biggest problems with being a freelance designer is that the work can be challenging. No matter how clear you may be on the assignment and direction from the... ]]></description>
        <dc:creator><![CDATA[Peter Wootton]]></dc:creator>
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                    <item>
    <title><![CDATA[Are All Fonts Created Equal When it Comes to Web Design?]]></title>
    <link><![CDATA[https://seo247.over-blog.com/are-all-fonts-created-equal-when-it-comes-to-web-design]]></link>
    <guid>https://seo247.over-blog.com/are-all-fonts-created-equal-when-it-comes-to-web-design</guid>
    <pubDate>Thu, 25 Feb 2021 11:11:36 +0100</pubDate>
    <description><![CDATA[The font styles you choose for your web site set the tone of the content. Some fonts are so powerful that even unrelated characters, when combined, can convey a message of fun, whimsy, importance or even elegance. While the right style can contribute... ]]></description>
        <dc:creator><![CDATA[Peter Wootton]]></dc:creator>
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                    <item>
    <title><![CDATA[SEO – Guide For Beginners]]></title>
    <link><![CDATA[https://seo247.over-blog.com/seo-guide-for-beginners]]></link>
    <guid>https://seo247.over-blog.com/seo-guide-for-beginners</guid>
    <pubDate>Fri, 29 Jan 2021 11:45:06 +0100</pubDate>
    <description><![CDATA[SEO is an acronym for Search Engine Optimizing and refers to a set of good practices that teach you how to improve your website so that it would be easily tracked, indexed and ranked by search engines. Getting your site indexed by Google and other major... ]]></description>
        <dc:creator><![CDATA[Peter Wootton]]></dc:creator>
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                    <item>
    <title><![CDATA[10 Things I would do IF I was starting out my blog.]]></title>
    <link><![CDATA[https://seo247.over-blog.com/2021/01/10-things-i-would-do-if-i-was-starting-out-my-blog.html]]></link>
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    <pubDate>Wed, 27 Jan 2021 18:22:46 +0100</pubDate>
    <description><![CDATA[The basics of starting a blog is really crucial because your money is limited (that’s why you’re starting a blog in the first place) and you wanna invest the least money into the blog to make the most back.In reply to problogger’s post i wanna talk about... ]]></description>
        <dc:creator><![CDATA[Peter Wootton]]></dc:creator>
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                    <item>
    <title><![CDATA[Incentives – Pulling in a readership – Introduction]]></title>
    <link><![CDATA[https://seo247.over-blog.com/incentives-pulling-in-a-readership-introduction]]></link>
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    <pubDate>Wed, 27 Jan 2021 18:18:42 +0100</pubDate>
    <description><![CDATA[Roll up, Roll Up, free stuff available, just read the blog, answer a simple question and you too could own a wonderwidget. If wonder widgets really existed you may well be incentivised to read further, or from the title you may be invested enough in the... ]]></description>
        <dc:creator><![CDATA[Peter Wootton]]></dc:creator>
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                    <item>
    <title><![CDATA[Power of Creative Content]]></title>
    <link><![CDATA[https://seo247.over-blog.com/power-of-creative-content]]></link>
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    <pubDate>Wed, 27 Jan 2021 18:17:27 +0100</pubDate>
    <description><![CDATA[Creativity is extremely important when it comes to writing effective content. It is not only a great way to strengthen one’s own skills of lateral thinking or to do a work which you love to do but also helps you add value by creating something of the... ]]></description>
        <dc:creator><![CDATA[Peter Wootton]]></dc:creator>
    </item>
                    <item>
    <title><![CDATA[Blogging Inspiration – Drive Traffic to Your Blog]]></title>
    <link><![CDATA[https://seo247.over-blog.com/blogging-inspiration-drive-traffic-to-your-blog-4]]></link>
    <guid>https://seo247.over-blog.com/blogging-inspiration-drive-traffic-to-your-blog-4</guid>
    <pubDate>Wed, 27 Jan 2021 18:08:32 +0100</pubDate>
    <description><![CDATA[Driving traffic to your blog to gain new readers should be included in the things you do on a regular basis as a blogger. Here are some tips that will help you to grow your reader-base by getting high amounts of traffic to your blog: Share your blog posts... ]]></description>
        <dc:creator><![CDATA[Peter Wootton]]></dc:creator>
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                    <item>
    <title><![CDATA[20 Tips for Marketing your Blog]]></title>
    <link><![CDATA[https://seo247.over-blog.com/20-tips-for-marketing-your-blog]]></link>
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    <pubDate>Wed, 27 Jan 2021 17:53:21 +0100</pubDate>
    <description><![CDATA[Blogs offer an excellent home base for social media. Blogging done on a regular basis, can also help in establishing you as a real professional and expert in your chosen niche. This can also transform your site into a highly efficient networking powerhouse.... ]]></description>
        <dc:creator><![CDATA[Peter Wootton]]></dc:creator>
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                    <item>
    <title><![CDATA[10 Rules You Can’t Ignore If You Want To Succeed At Blogging]]></title>
    <link><![CDATA[https://seo247.over-blog.com/10-rules-you-can-t-ignore-if-you-want-to-succeed-at-blogging]]></link>
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    <pubDate>Wed, 27 Jan 2021 16:48:44 +0100</pubDate>
    <description><![CDATA[There are hundreds of millions of blogs on the Internet, but of these only a small percentage are both active and successful. What separates the blogs that do well from the many that lose steam along the way or never get going to begin with? As in life,... ]]></description>
        <dc:creator><![CDATA[Peter Wootton]]></dc:creator>
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                    <item>
    <title><![CDATA[What is SEO?]]></title>
    <link><![CDATA[https://seo247.over-blog.com/what-is-seo]]></link>
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    <pubDate>Wed, 27 Jan 2021 16:14:22 +0100</pubDate>
    <description><![CDATA[Search Engine Optimisation, or SEO, is generally understood to refer to the process of driving more and better traffic from organic search results. The term “organic” means the non-paid search results. The organic results are not influenced by paid advertisements.... ]]></description>
        <dc:creator><![CDATA[Peter Wootton]]></dc:creator>
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                    <item>
    <title><![CDATA[Get More Clients for Your Creative Freelancing Agency: 5 Business Best Practices]]></title>
    <link><![CDATA[https://seo247.over-blog.com/2021/02/get-more-clients-for-your-creative-freelancing-agency-5-business-best-practices.html]]></link>
    <guid>https://seo247.over-blog.com/2021/02/get-more-clients-for-your-creative-freelancing-agency-5-business-best-practices.html</guid>
    <pubDate>Thu, 02 Jan 2020 12:25:00 +0100</pubDate>
    <description><![CDATA[To run a successful creative freelancing business, you need a consistent stream of clients. Living from project to project puts too much stress on you and your team of designers and makes it impossible to be selective when choosing clients. The trick... ]]></description>
        <dc:creator><![CDATA[Peter Wootton]]></dc:creator>
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                    <item>
    <title><![CDATA[Optimising Word, PowerPoint, and Excel Documents for Search]]></title>
    <link><![CDATA[https://seo247.over-blog.com/optimising-word-powerpoint-and-excel-documents-for-search]]></link>
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    <pubDate>Fri, 29 Nov 2019 10:26:15 +0100</pubDate>
    <description><![CDATA[In a previous related article about SEO for PDFs, I outlined the procedures for Optimizing PDF for Search, this is a natural extension of that article. When working with Microsoft Office Documents, the File > Properties will reveal the dialog window required... ]]></description>
        <dc:creator><![CDATA[Peter Wootton]]></dc:creator>
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                    <item>
    <title><![CDATA[Top 10 Quotes For Entrepreneurs]]></title>
    <link><![CDATA[https://seo247.over-blog.com/top-10-quotes-for-entrepreneurs]]></link>
    <guid>https://seo247.over-blog.com/top-10-quotes-for-entrepreneurs</guid>
    <pubDate>Fri, 29 Nov 2019 10:03:58 +0100</pubDate>
    <description><![CDATA[Entrepreneurship is an emotional roller-coaster. Whether you’re a local small business owner and the services you provide your community is what feeds your family, or a bootstrapped tech startup that is quickly burning through its initial cash fund. We... ]]></description>
        <dc:creator><![CDATA[Peter Wootton]]></dc:creator>
    </item>
                    <item>
    <title><![CDATA[How To Get The Most Out Of Usability Testing]]></title>
    <link><![CDATA[https://seo247.over-blog.com/how-to-get-the-most-out-of-usability-testing]]></link>
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    <pubDate>Fri, 29 Nov 2019 09:39:59 +0100</pubDate>
    <description><![CDATA[Usability (or user) testing is a key part of the iterative design process. Testing digital products with real users will give you the best chance to meet their needs and achieve return on investment (ROI) for the company. But, you can only gain useful... ]]></description>
        <dc:creator><![CDATA[Peter Wootton]]></dc:creator>
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                    <item>
    <title><![CDATA[How To Easily Remove Ghost &amp; Spam Referrals from Google Analytics]]></title>
    <link><![CDATA[https://seo247.over-blog.com/how-to-easily-remove-ghost-spam-referrals-from-google-analytics]]></link>
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    <pubDate>Thu, 28 Nov 2019 11:45:53 +0100</pubDate>
    <description><![CDATA[Every business that runs a website will have some form of analytics software on there. This software monitors the number of visitors that come to the website, what they were using to view the site on (whether on a desktop or mobile device), where they... ]]></description>
        <dc:creator><![CDATA[Peter Wootton]]></dc:creator>
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                    <item>
    <title><![CDATA[PPC Jargon Crib Sheet]]></title>
    <link><![CDATA[https://seo247.over-blog.com/ppc-jargon-crib-sheet]]></link>
    <guid>https://seo247.over-blog.com/ppc-jargon-crib-sheet</guid>
    <pubDate>Thu, 28 Nov 2019 11:29:14 +0100</pubDate>
    <description><![CDATA[PPC advertising referred to the paid adverts that you see on Google, Bing or on a network of websites and blogs across the internet. It's a very important traffic and lead generator for dealers of all vehicle types and all shapes and sizes. We have an... ]]></description>
        <dc:creator><![CDATA[Peter Wootton]]></dc:creator>
    </item>
                    <item>
    <title><![CDATA[The Advantages And Disadvantages Of Responsive Design]]></title>
    <link><![CDATA[https://seo247.over-blog.com/the-advantages-and-disadvantages-of-responsive-design]]></link>
    <guid>https://seo247.over-blog.com/the-advantages-and-disadvantages-of-responsive-design</guid>
    <pubDate>Thu, 28 Nov 2019 11:22:53 +0100</pubDate>
    <description><![CDATA[So, we now understand the differences between Mobile websites and a Responsive website, which is a great start. However, we still need to work out which solution is best for your business, and for your objectives. Let’s start with the advantages and disadvantages... ]]></description>
        <dc:creator><![CDATA[Peter Wootton]]></dc:creator>
    </item>
                    <item>
    <title><![CDATA[15 Social Media Strategies Companies Can Implement Now]]></title>
    <link><![CDATA[https://seo247.over-blog.com/social-media-strategies]]></link>
    <guid>https://seo247.over-blog.com/social-media-strategies</guid>
    <pubDate>Thu, 28 Nov 2019 10:04:20 +0100</pubDate>
    <description><![CDATA[We’re often asked which social media strategies are the most effective, easiest to implement, and yield the best results. Choosing the right strategies depends on a multitude of factors (e.g. your brand, industry, target audiences, business objectives)... ]]></description>
        <dc:creator><![CDATA[Peter Wootton]]></dc:creator>
    </item>
                    <item>
    <title><![CDATA[Your Content Sucks!]]></title>
    <link><![CDATA[https://seo247.over-blog.com/your-content-sucks]]></link>
    <guid>https://seo247.over-blog.com/your-content-sucks</guid>
    <pubDate>Wed, 27 Nov 2019 16:53:24 +0100</pubDate>
    <description><![CDATA[Have you ever put out a Blog post or white paper or even a social media post and been afraid someone will tell you that your content sucks? C’mon, tell the truth. I bet you have. I think we all have.
Creating content is hard – creating GOOD content is... ]]></description>
        <dc:creator><![CDATA[Peter Wootton]]></dc:creator>
    </item>
                    <item>
    <title><![CDATA[Want More Exposure For Your Blog? Here’s How You Can Get It!]]></title>
    <link><![CDATA[https://seo247.over-blog.com/want-more-exposure-for-your-blog-here-s-how-you-can-get-it]]></link>
    <guid>https://seo247.over-blog.com/want-more-exposure-for-your-blog-here-s-how-you-can-get-it</guid>
    <pubDate>Wed, 27 Nov 2019 15:58:48 +0100</pubDate>
    <description><![CDATA[Can I Share A Little Story? Sue sat down to write a blog post, it was hard – there are so many things to keep in mind and make sure you incorporate into the post. But she got it done and she took it live (in spite of being unsure that it was even any... ]]></description>
        <dc:creator><![CDATA[Peter Wootton]]></dc:creator>
    </item>
                    <item>
    <title><![CDATA[Why Do Some Businesses Fail When Others Thrive?]]></title>
    <link><![CDATA[https://seo247.over-blog.com/why-do-some-businesses-fail-when-others-thrive]]></link>
    <guid>https://seo247.over-blog.com/why-do-some-businesses-fail-when-others-thrive</guid>
    <pubDate>Wed, 27 Nov 2019 15:51:08 +0100</pubDate>
    <description><![CDATA[Believe it or not, it’s actually pretty simple. It all comes down to 2 things… You need traffic, which you then convert into leads You need an effective and scalable (this is important) system for converting these leads into customers That’s all there... ]]></description>
        <dc:creator><![CDATA[Peter Wootton]]></dc:creator>
    </item>
                    <item>
    <title><![CDATA[The Ultimate Guide To Successfully Pulling Yourself Out Of Social Media Addiction]]></title>
    <link><![CDATA[https://seo247.over-blog.com/the-ultimate-guide-to-successfully-pulling-yourself-out-of-social-media-addiction]]></link>
    <guid>https://seo247.over-blog.com/the-ultimate-guide-to-successfully-pulling-yourself-out-of-social-media-addiction</guid>
    <pubDate>Wed, 27 Nov 2019 12:16:30 +0100</pubDate>
    <description><![CDATA[It’s been a long, exhaustive day. You finally throw yourself on the soft bed, hoping to drift off into a dreamless sleep, which will rejuvenate your energies for the next day. While the dim-lit surrounding is as peaceful as ever, your mind is still abuzz... ]]></description>
        <dc:creator><![CDATA[Peter Wootton]]></dc:creator>
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